Editorial content
Software - Content writing
Software is a beauty brand offering both over-the-counter and clinical-grade skin and hair treatments.
Working closely with lifestyle editors I have ideated, pitched and written a body of long-form articles for Software as part of our editorial content strategy.
Articles:
Body & Soul - Could PCOS be the reason behind your hair loss?
Fashion Journal - How much hair loss is normal when showering?
The Modern Muse Magazine - Does skincare expire? How to know when it’s time to toss your beauty products